Elder Coaching
By Bradley Ann Morgan and Stephan Marais

In the past 20 years, the older population in America has grown twice as quickly as all other age groups. As the Baby Boomer generation retires, many are questioning, "What contribution will I continue to make?", "Will I start a second career?", "If I relocate, what environment will I choose?", along with, "How will I care for my aging parents?"

All of these are transition choices involving doubt, confusion, and even fear that can impact the identity of who this individual has been and can be. You hear their cry fro freedom now, "We want to live vitally only differently".

Open yourself to an expanding marketplace of the Age Wave that can include the retirement industry & staff, the Boomer or in many cases, the Caregiver, and the elder that may be losing mobility along with their identity.

Whatever your calling, you can apply your coaching skills with the adult family, the community staff for organizational change, the CEOs & executives at the head of nationwide chains, and the Elder themselves. You will hear real life experiences where the coach was the change agent in assisting all of these people transition through their breakdowns to create a meaningful future.

We do not intend to teach you how to coach or to become a coach but we will share our experiences with you in coaching in this new market. We will also direct-share our resources and support you build your niche coaching business.

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Retirement, caregiver, and the assisted living industry is one of the fastest growing niches for coaches today. Learn how to add this competency to your practice and start coaching the millions who need to make decisions about their career transitions, their aging parents and their own care giving choices.

The things you will learn:

* Why the need for coaching in the retirement cycles?

* Retirement trends, demographics and statistics

* Other organizations you will need affiliation with

* Materials & workshops that assisted living communities need now

* Sample programs to assist you

Who is the class suited for?

* Every coach who is building their coaching business or who is exploring coaching niches.

* Caregivers and all staff of retirement residences.
Classes and Products
Please order all of our new eBooks to help you in your business. Just click on the title.
The Reflective CareGiver
$9.95
The Reflective Care Giver - Together on the Elder Journey This brief booklet addresses some of the common issues we face in the Care Giver role. Each section is followed by questions that allow you to use your full potential as a collaborator of creativity, creating a new future for you and your Elder to be together on the coming journey!
Heart and Core
$24.95
Heart And Core - An Exploration of Values How do we, as humans, shape the future for ourselves, our organizations, and our customers by demonstrating core values? How do we as high achievers not only achieve the best in our job performance, but add our unique personal signature to corporate core values? This book can guide you and your organization's teams to identify the many influences on your personal core values, align these with your company's core values; and, assist you in developing strategies for your company and respective departments to tap your unique gifts.
The Home of the Heart
$12.95
The Home of The Heart - The Celebration of The New Home Are you struggling to help a parent or beloved Elder in your family transition to an assisted living community? Once the decision is made to move, the need to revitalize the continued contribution of life is still there, if not more so. With this book's guidance adult children or caregivers, can assist in not only the relocation process, but the renewal of everything that is a root value for the Elder, even revel in the new freedom of exploits! Each section of the book addresses specific parts of a six month journey to strengthen the personal spirit, recognize mood states & their impact on future actions; and, renew the transfer of personal gifts into the community. Using a method of coaching, you can develop
an action plan that assists your Elder in taking the appropriate steps to create a vital life in their new home, even before the move is in progress! Subsequently, each week you and your loved one will discuss their feelings, their fears, and their satisfaction in creating their special space of harmony that will be meaningful for them in the years ahead.